Without strong company policies and practices encouraging interdepartmental communication, departments or teams on different floors or even different buildings or countries can become ‘out of sight, out of mind’. Create cross-departmental project teams when possible to encourage interaction between departments. It creates a vibrant and trustworthy corporate culture. Like customer service representatives, sales agents play a critical role in disseminating information to customers. Learn more at www.anamahmed.ca. If interdepartmental communication breaks down, many businesses stand to lose considerable amounts of money. Employees feel more powerful and able to rely on the decisions of other departments. Anam earned an M.A. Importance of Internal Communication. Keith Evans has been writing professionally since 1994 and now works from his office outside of Orlando. Anam Ahmed is a Toronto-based writer and editor with over a decade of experience helping small businesses and entrepreneurs reach new heights. Customer service representatives are often an organization’s primary customer-facing post-sale role, and depriving this department of information can result in poor reviews, refund requests and a drop in customer loyalty. Cross-functional teams bring different perspectives to the table. Another benefit of effective interdepartmental communication is that it helps to avoid confusion. However, if the warehouse communicated with the account manager, they could let the customer know in advance and work out an alternate arrangement. The leaders of the organization trust the departmental leaders and the clients have faith in the word and the reputation of the company. It is usually done by communications specialists who provide a detailed report of weaknesses and strengths in the areas of communication between departments. For example, if your marketing department is running a campaign for a buy-one-get-one promotion, it is important to inform the customer service reps about how the promotion works and when it starts. Save my name, email, and website in this browser for the next time I comment. from Queen's University. One of the key reasons it should be a focus for businesses is that it helps to increase the productivity of your organization by ensuring everyone is aligned. Employees spend several hours a day with one another, so it is important that they get along. Ineffective communication can lead to confusion, lack of morale and frustration among employees and departments. Similarly, slowdowns in actual sales or sales forecasts that do not get properly communicated within the organization can leave the business with a glut of inventory that it may end up selling at a loss. For communication to be effective, one department must send the other a clear and comprehensive message that is clearly and completely understood. No department is an island, and enhancing interdepartmental communication can only improve employee satisfaction and a company’s bottom line. Anam works as a marketing strategist and copywriter, collaborating with everyone from Fortune 500 companies to start-ups, lifestyle bloggers to professional athletes. As a small business owner herself, she is well-versed in what it takes to run and market a small business. In addition, customer service representatives unfamiliar with products or unaware of how they work may spread bad information that aggravates the problems that customers may already have. Communication is a continuous process of improvement. The oral communication is usually carried out by department leaders by telephone, video-conference and personal messages. Without effective communication, a company can end up in chaos, with a lack of motivation among employees and a lack of trust and respect among departments. Coach employees on how they can be more understanding when communicating with other departments in the organization so everyone understands what is going on.

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